Ibetian
Posts: 3585
Joined: 7/15/2007 From: Sarasota, FL and the Berkshires Status: offline
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I enjoy super Tuscans and have a small supply in the cellar. Generally, however, I agree that cab/merlot blends from Bordeaux tend to be better for the price. The greatest achievement of "super" Tuscans might be the name itself, created by Antinori as an alternative to calling them simply "table wines" under Italian law. The unofficial name stuck, and in addition to the quality of the wines, have helped to make these a hit internationally. Over the past few decades, the new world has run circles around the old world in wine marketing; this is just about the only counter example I can think of. As a wine drinker, all I care about is what's in the bottle. But marketing plays a big role in what wines get made and how widely they are distributed, how successful they are financially, and how much money is available to enhance quality. The big boys in Bordeaux and elsewhere can largely coast on names (brands in you will) built up over a century or more. But the little guys in France, Italy and elsewhere struggle under archaic rules. There is a new effort to change this in Bordeaux, which sounds a bit hokey to me, but I hope it succeeds for the sake of smaller, high quality producers and ultimately wine drinkers. Wine makers worldwide should consider channeling the Antinori family for the creativity displayed in calling Tignello a "super Tuscan" wine.
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